Male Announcer: Do you have too much body fat? It tends to accumulate on your stomach, hips and thighs. Body fat is unattractive and extremely hard to get rid of.
Female spokes model: Are you struggling to lose weight? Does it seem like no matter what you do you just can't get rid of excess body fat?
Male Announcer: Body fat builds over our midsection on top of the muscle underneath the skin...
Me, joking: ...under your clothes, inside your house, underneath the atmosphere, on the planet earth, on top of the crust, inside the Milky Way galaxy. If you're the kind of person who views the accumulation of pure body fat a problem Lipozene might be for you. On the other hand, if you think this sounds like a bunch of hooey, despite their claims that their snake oil is "clinically proven", it might not be for you (and you might be right).
Me, serious: After some research using the Google machine I found that Lipozene is a bunch of hooey as well as very expensive. The primary ingredient in Lipozene is glucomannan, which is a fiber. So all it is basically doing is making you feel full. It does not directly cause weight loss, as the name "Lipozene" suggests. This product has nothing at all in common with liposuction (the surgical removal of fat via a vacuum).
Also, to get the amount of fiber that would be necessary to "achieve substantial weight loss", you would need to take at least 14 capsules a day. However, the manufacturer warns that taking more than 6 capsules a day might not be safe. Take any more and you'll probably end up suffering from "severe diarrhea and gastrointestinal distress", including gas and bloating. It is even possible that your gut could explode (seriously). This is according to a professor of nutritional sciences at the University of Toronto.
How Stuff Works says "...the supplement really is inefficient [and] does not come for cheap. If you take [6 capsules a day], then each 60-count bottle of Lipozene will last for only 10 days. At a cost of roughly $30 per bottle, that brings the cost of a one month supply to $90".
My conclusion? Don't be fooled by this scam. We all know that the only way to lose weight is to eat less and exercise more. Unfortunately there are no shortcuts or magic pills. But I'm sure the manufacturer isn't having any trouble finding enough suckers to make this flimflam quite profitable.
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